Associate Professor Zhu specializes in behavioral finance, corporate finance and investments. He teaches finance and statistics, including a course on the use of statistics and data analysis to solve problems in marketing, finance, accounting, production, operations and public policy. Zhu recently co-authored a paper arguing that although an individual investor has little impact on the securities market, the collective buying and selling decisions of individual investors are highly correlated, cumulate over time and have the potential to affect asset prices.